Stock Options for Professionals
From Stock Options to Tangible Wealth
A strategic plan to navigate complex equity compensation, minimize taxes, and turn your company stock into long-term financial freedom.
Receiving company stock can be one of the most exciting and significant moments in your career. Whether it’s through options, grants, or a purchase plan, it’s a direct reward for your hard work and a stake in the company’s future success.
But this powerful wealth-building tool also brings complexity. Suddenly, a large portion of your net worth may be tied to a single stock. You face critical decisions about when to exercise, when to sell, and how to manage a potentially massive tax bill. Making the wrong move can be costly, but inaction can be just as risky.
Does This Sound Familiar?
“My company stock now represents a huge part of my net worth, and I’m not sure how to manage this concentration risk.”
“I have grants vesting soon, and I’m worried about the tax implications of exercising or selling.”
“I don’t fully understand the difference between my ISOs, NSOs, and RSUs, let alone the best strategy for each.”
“I feel like I’m leaving money on the table by not having a clear, proactive plan for my equity compensation.”
If you’re asking these questions, you’re not alone. Navigating equity compensation is one of the biggest financial challenges corporate professionals face.

Decoding Your Equity Compensation
Understanding the type of equity you have is the first step toward making smart decisions. While every plan has unique details, most fall into a few common categories:
Incentive Stock Options (ISOs)
ISOs offer the most significant tax advantages. If you follow specific holding period rules, the growth in your stock’s value may be taxed at the lower long-term capital gains rate instead of your ordinary income rate. However, exercising and holding ISOs can trigger the Alternative Minimum Tax (AMT), which requires careful planning.
Non-Qualified Stock Options (NSOs)
NSOs are more common and have simpler tax rules. When you exercise your options, the “bargain element”—the difference between the market price and your grant price—is taxed as ordinary income. Any subsequent growth is then treated as a capital gain when you sell.
Restricted Stock Units (RSUs)
RSUs are not options, but a promise from your employer to give you shares of stock on a future vesting date. The moment they vest, the entire value of the shares is considered ordinary income and is taxable immediately, whether you sell them or not.
Employee Stock Purchase Plans (ESPPs)
ESPPs allow you to purchase company stock at a discount, often up to 15%. This discount provides a built-in gain. The taxation of both the discount and any future growth depends on how long you hold the shares after purchase.
Strategic Planning is Non-Negotiable
Your company stock is more than just a number on a statement; it’s a key component of your financial future. A reactive, “wait-and-see” approach can lead to unnecessary taxes and missed opportunities. We believe in building a proactive, multi-year strategy.
Our approach focuses on three critical areas:
Tax Optimization Planning We analyze your entire financial picture to create a strategy for exercising and selling that aims to minimize your tax burden. This can include staggering exercises over several years to manage your income bracket, planning for the AMT, and timing sales to achieve long-term capital gains treatment.
Concentration Risk Management Having too much of your wealth in one stock is a significant risk. We design a disciplined diversification plan that systematically converts your paper wealth into a resilient, balanced portfolio aligned with your long-term goals.
Integration with Your Financial Plan Your equity is a tool. We help you use it to power your most important life goals, whether that’s funding retirement, paying for college, or achieving financial independence sooner than you thought possible.
Unlock the Full Potential of Your Hard Work
Your equity compensation is a testament to your professional success. Let’s build a strategy that ensures it translates into lasting wealth for you and your family.